How to Answer Common Questions About Solar Panels

From the first interaction to closing the deal, your solar leads will have lots of questions. Great sales teams have the answers to these questions at the ready, plus great materials they can give potential customers to mull over once the conversation is over. Companies risk losing leads when the answers to questions are inconsistent

How to Talk to Customers About the Solar Tax Credit

Many Americans are intimidated by the complexities of the income tax system. It’s certainly not easy to navigate! This can be a major pain point for solar installation companies looking to capitalize on the Solar Investment Tax Credit. Confusion about who qualifies, when the tax credit can be taken, and the documentation needed can complicate

Solar Marketing Guide 2024: How to Help Customers Navigate the Solar Tax Credit

Solar installation companies saw record-setting growth in 2023, growing by 55%, according to the Solar Energy Industries Association (SEIA). Growth is expected to continue in 2024, although a bit slower according to the report. The solar tax credit in the Inflation Reduction Act of 2022 has continued to keep interest in solar panels high, however,