Facebook Events can be a powerful marketing tool for your organization and its events. In this article, we’ll show you just a few of the reasons that you should use Facebook Events as part of your marketing strategy. 1. You Can Answer Questions One of the biggest benefits of using Facebook Events is that it
Experience taught us that simpler marketing ideas will always be more effective. Here are 10 great examples of genius marketing campaignsto inspire your own strategies. 1. Deez Nuts from Frontier The ‘Deez Nuts’ meme was, at one point, EVERYWHERE. But look at how Frontier Airlines took it and created a simple campaign. 2. WATERisLIFE It
Being an influencer is like the “it-job” of the century. From the outside, it seems like influencers have it easy. They live these lavish lifestyles and get paid to speak about topics they are knowledgeable and passionate about. But that’s just a summarization of being an influencer. There is a lot of work that goes
Small businesses often work with very tight budgets. In a way, this lack of funds forces you to get creative and see opportunities where others missed them. However, it’s also frustrating when you have to think carefully about how to spend every dime. In this article, we want to make a case for email marketing
After weeks of hard work, your website is finally up an running. And, it’s a beauty! The design is flawless, the navigation is intuitive, and every element is meant to provide a great user experience. Time to sit back and relax, right? Not so fast! If you want users to enjoy navigating your website and
A company’s culture is very much its identity. Many seem to believe that company culture is something created in time, and there’s no way to know how it will take form at the very beginning. Except, it’s not exactly like that. MAYO Designs, for instance, started as a one-woman show and continued in this fashion
Our last article outlined how storytelling is a great way to connect with your audience. In this article, we’ll cover how storytelling benefits Search Engine Optimization. When utilized correctly, storytelling is an excellent vehicle for improving your search rankings on Google. Meet Joseph. Joseph had a business blog that he had been diligently updating for
At MAYO Designs, one of the first things we do when we onboard a new client is dig into who their target market is. It’s critical for the future success of your marketing efforts that your brand messaging is on-point and resonates profoundly with your ideal customer’s needs, wants, and desires. But what exactly do
Why should you choose WordPress for your website instead of another platform like Wix or SquareSpace? We’ve mapped out the benefits that WordPress has to offer. 1. Easy to use WordPress is extremely user-friendly. When it comes to posting content, this platform allows for interactive and unique blog posts to be created without having to
If you’re caught up with today’s ever-changing business landscape, surely you have heard the terms inbound and outbound marketing. If you’re not quite sure what the two terms actually refer to, here’s a look at the difference between inbound and outbound marketing and how they work. Outbound marketing and how it works Like its name
