Stories and social media posts about climate change are hard to ignore these days. Study after study shows that consumers have noticed and want to buy from brands that have made sustainability a core value. When companies make the shift to sustainable practices, there’s also strong evidence these changes are creating value. But for some,
Making sustainability part of your marketing requires a clear vision of your purpose and the “why” behind what you do. When sustainability goals are aligned with your company’s mission, employees will better understand what you do, and customers will see the cost-benefit of working with you over the competition. Making this shift starts at the
At MAYO, we believe it’s possible to make a positive impact on both profit and planet. It’s not only possible, in fact, it’s essential. Our commitment to the environment has guided our approach to business and the kind of company we want to be. And it’s why we’re announcing that MAYO Web Design and Marketing
With many looking for ways to feel and do better in the new year, our team is sharing quick tips each week in the month of January about how they plan to join MAYO’s commitment to clean energy by reducing their carbon footprint in 2022. Getting outside in January in New England means bundling up,
With many looking for ways to feel and do better in the new year, our team is sharing quick tips each week in the month of January about how they plan to join MAYO’s commitment to clean energy by reducing their carbon footprint in 2022. As many of us struggle to be more responsible consumers,
With many looking for ways to feel and do better in the new year, our team is sharing quick tips each week in the month of January about how they plan to join MAYO’s commitment to clean energy by reducing their carbon footprint in 2022. Restorative Travel Vacations are how many of us choose to
Bringing sustainability into how you do business is a marathon…not a sprint. To finish the race, you need moments of inspiration to power through the challenging times when environmental and social responsibility feels too big for one person or one company to make a difference. At MAYO, we get inspiration by meeting up with others
According to a report from the Capgemini Research Institute, “A significant majority of consumers (79%) are changing purchase preferences based on sustainability.” For over twenty years, MAYO has worked to understand customers in order to create marketing programs that build our clients’ businesses. For the last five years, our passion for using business as a
