Case Study: MAYO Brings Results To Our Clients Through Social Media Strategies
April 9
Case Studies

Case Study: MAYO Brings Results To Our Clients Through Social Media Strategies

Learn what results we’ve been able to provide some of our favorite clients through tailored social media strategies.

New England Patriots Alumni

Site URL: https://patriotsalumni.com/

Social Media Platforms

  • Facebook
  • Twitter
  • Instagram
  • YouTube

Topics/Content

  • Quotes
  • Plays
  • Trivia
  • Polls
  • Alumni Highlights
  • History
  • Events/Podcast
  • Birthdays
  • News

Frequency

  • Multiple times per week

Success – over the course of the past 3 years, we’ve seen impressive results when looking at the analytics:

  • Overall organic website traffic has increased by 175%
  • Website traffic generated from social media has increased by 645%
  • Total users (new and returning) have increased by 66.2%
  • The growth in brand awareness has helped to increase yearly funding by an average of 10%

Hilltop Fun Center

Site URL https://hilltopfuncenter.com/

Social Media Platforms

  • Facebook
  • Twitter
  • YouTube

Topics/Content

  • Contests/Giveaways
  • Top of mind approach (post about attractions, team posts to celebrate HFC, feel good stories happening locally, community-based, etc.)
  • Specials depending on time of year

Frequency

  • Daily posts or multiple times per week

Success – over the course of the past year, we’ve seen impressive results when looking at the analytics:

  • Overall organic website traffic has increased by 27%
  • Website traffic generated from social media has increased by 570%
  • Total users (new and returning) have increased by 65%

Axis Business Solutions

Site URL: https://axisbusiness.com/ **Please know that Axis was recently acquired and come Nov 6 the website will be redirected to New Era Technology**

Social Media Platforms

  • LinkedIn
  • Twitter
  • YouTube

Topics/Content

  • Events
  • ‘Wins’
  • Resources (on demand webinars)
  • Company announcements

Frequency

  • On average, once or twice per week

Success – over the course of the past year…

  • Social media drove 3.5% of registrants to our events
  • Email blasts drove 72% of registrants to our events
  • LinkedIn was the #1 referral source to bring traffic to the website
  • Overall website sessions increased by 49% when comparing to the previous year
  • The overall number of visitors increased by 64% when comparing to the previous year

Are you looking to create or ramp up your social media strategy?

Connect with us! We’ll first go through a discovery process to identify your true opportunities and then we will present you with our findings and suggestions.

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