July 2026 Solar Marketing Q&A Webinar: Solar Marketing is becoming more Deliberate.
Instead of looking for the next marketing tactic, solar teams are now looking more closely at where inquiries are coming from, what is keeping homeowners engaged, and how each marketing activity is contributing to growth. That shift is changing how teams plan budgets, manage follow-up, and measure success.
This month, we explored four areas that are shaping those decisions:
- Marketing budgets and measurement
- Lead nurturing and customer engagement
- Residential lead generation
- AI search and changing search behaviour
About MAYO
A full-service marketing communications agency based in Portsmouth, New Hampshire, MAYO is a Certified B Corporation and member of 1% for the Planet. Rated 5 Stars on Google, MAYO boasts some of the longest standing client partnerships in the industry. Celebrating 26 years in business, MAYO provides comprehensive capabilities, and has deep experience working with environmental, solar, municipal and B2B organizations.